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[원서] Journal of Business Research - The La Londe Conference in Marketi…

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[원서] Journal of Business Research - The La Londe Conference in Marketing Communications and Consumer Behavior , [원서] Journal of Business Research - The La Londe Conference in Marketing Communications and Consumer Behavior기타솔루션 , 솔루션

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[원서] Journal of Business Research - The La Londe Conference in Marketing Communications and Consumer Behavior

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JBR Special Issues 1999 - 2009

The La Londe Conference

in Marketing Communications and Consumer Behavior

Contents

1999 Lalonde conference
Yves Evrard, Wayne D. Hoyer and Alain Strazzieri
Introduction to the special trial on marketing communications and consumer behavior

2001 La Londe conference
Christian …(省略)

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[원서] Journal of Business Research - The La Londe Conference in Marketing Communications and Consumer Behavior

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