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Neuromarketing

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작성일 19-09-27 07:37

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Download : Neuromarketing.pptx




_SLIDE_1_
Neuromarketing
For survival, not a choice

_SLIDE_2_
Neuromarketing
1. Intro
2. Macro analysis
3. Micro analysis
4. Advantage of Neuromarketing
5. Case
6. Future of Neuromarketing

_SLIDE_3_
What is the Neuromarketing

Social relationship
- SNS marketing

Brand relationship
- Contents marketing
- You-tube
- smart phone appl

Emotional relationship
- Neuromarketing
SERI report 2012/03

Marketing
Trend

_SLIDE_4_
What is the Neuromarketing

Expressed
5%
Difficult to express
15%
Unconscious
80%

Traditional marketing research

Neuromarketing measure

How Customers Think Gerald Zaltman
_SLIDE_5_
What is the Neuromarketing
Neuromarketing is a new field of marketing that studies consumers` sensorimotor, cognitive, and affective response to marketing stimuli
to measure activity in specific regional spectra of the brain response
to learn why consumers make the decisions they do, and what part of the brain is telling them to do…(drop)
Neuromarketing,기타,레포트
Neuromarketing



순서



Neuromarketing
Neuromarketing , Neuromarketing기타레포트 , Neuromarketing
레포트/기타



Download : Neuromarketing.pptx( 93 )





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